|Nikon D810, 24-70mm [photo by: Robin Nelson]|
Here are a few descriptions I pulled from job postings with the National Press Photographers Association:
- Candidates should excel at news, features and sports photography. Our visual journalists also are counted on to produce multimedia presentations and online slide shows.
- The multimedia coordinator is responsible primarily for video production and assists with other multimedia projects, including photo research, livestreaming and interactive content. The multimedia coordinator ensures that video projects produced will meet editorial and branding standards and tell compelling and distinctive stories.
- Candidates should have news, feature, sports and multimedia experience and be prepared to work in a fast-paced, breaking-news environment.
- Looking for an energetic, versatile, creative multimedia/visuals editor who can help us continue to produce great visual content for our readers!
Linear productions give the reader guidance. There is only one way to experience the story. With an interactive package the reader is able to decide the direction.
With either one there needs to be visual storytelling in terms of photography and video in each.
|Nikon D810, 24-70mm, ISO 3200, ƒ/7.1, 1/60 [photo by: Robin Nelson]|
I believe that there are three components [skills] needed to hired as a staff multimedia producer.
First you need to be able to write. You need to be able to capture the story in a written form. This is necessary because you need to provide written captions many times and today you may be putting the package together all by yourself.
Second you need to have a good command of photography skills to capture the visual story as stills. You need to master your camera to be able to not just get well exposed images, but use the creative tools of aperture, shutter speed and light to tell a story more effectively. You need to know how to use artificial light and I highly recommend knowing how to use strobes off the camera.
Third you need to master capturing motion and sound. Understanding that in most multimedia linear projects sound will drive the project, so you must know how to capture and use it to help lead the audience through the story. You need to master post production software like Final Cut Pro or Adobe Premier.
Your understanding of what makes a good story and how to find stories will be what is most valued by your employers.
I would suggest taking a journalism writing course as well as photojournalism course before you dive into multimedia post productions skills. This will take more than just taking the classes back to back. You need to produce at the highest level showing you have mastered these skills.
Your portfolio will be more important than your degree. There are many people working in the industry without a college degree and there are many people with degrees not working because of their portfolios.
With portfolio being key, your degree is what can also make you more valuable, especially if your degree is in a subject that helps make you an expert in that subject. For example Sebastião Salgado has a doctorate in economics and Eugene Richards has a degree in social work. Both of these photographers built their professions on their expertise on the subjects they cover.
As you can see this is a lot to master, so don't quit your day job before you have a portfolio that shows you can tell stories using multimedia.